I am trying to find out if there is something out there, or the proper terminology to find something to create a newsletter based on a pre-defined template? I played around with Constant Contact and ...

The CAN-SPAM Act requires marketers to provide customers with a way to opt out or unsubscribe from an email list. When a customer opts out you have to stop contacting him within 10 days from the ...

Effective advertising almost always includes a robust email marketing strategy, regardless of the type of business. Emails are inexpensive to produce, yet they reach a broad audience efficiently.

Most B2B newsletters seem confused as to why they exist. We studied 100 of them over three months, and the results weren't heartening. Most were difficult to read, visually confusing, and didn't ...

Having an engaged email list is undoubtedly one of the most useful assets you can have as a business owner in the digital age. While popular social media platforms quickly become outdated and search ...

There are many ways to create an email newsletter. To get the most professional results with the least effort, you can subscribe to a paid newsletter service like Mail Chimp or Constant Contact. If ...

Growing a business-to-business (B2B) email newsletter isn’t easy. For starters, B2B emails notoriously get less engagement. Their average open rate is 15.1 percent, compared to 19.7 percent for ...

Promote your sales on eBay by creating and sending an email newsletter, where you can announce new listings, offer discounts and keep customers updated on store events. Interested buyers can also ...