With increasing talk about artificial intelligence (AI) in all corners of the business, including marketing, data is on everyone’s mind. Yet customer data has always been important for businesses to ...
Ask most businesses if they have enough customer data and the answer is almost always yes. The harder question is: Can they use the information? That answer is more uncomfortable. The problem is not ...
What does a CDP do? The term "customer data platform" was coined by martech consultant David Raab in 2013. In a blog post, Raab defined the customer data platform as any system that can gather ...
For more than a decade, customer data platforms promised to give businesses a unified view of the customer. Since then, the category has evolved from standalone platforms to warehouse-native ...
San Diego, Aug. 31, 2026 (GLOBE NEWSWIRE)-- Tealium, the leading customer data orchestration platform, today announced new agentic platform capabilities, including an enhanced user experience with ...
You might know Klaviyo as a B2C email and SMS marketing automation platform, but that's just one piece of a more complete customer platform. The company recently announced some new capabilities that ...
LAS VEGAS--(BUSINESS WIRE)--Amplitude, Inc. (Nasdaq: AMPL), the pioneer in digital optimization, today announced the launch of Amplitude CDP, the first insights-driven customer data platform (CDP).
Twilio (NYSE: TWLO), the customer engagement platform that drives real-time, personalized experiences for today’s leading brands, kicked off its user conference, SIGNAL, with a preview of its next ...
CDK launched the Customer Data Platform (CDP), unifying fragmented customer information and delivering real-time, actionable insights across the dealership. Powered by the industry's largest dataset, ...
Innovations across communications, data, and AI unlock new levels of personalization, security, compliance, productivity, and ROI for Twilio’s more than 335,000 active customer accounts and more than ...