As businesses set new goals and standards for themselves in the new year, they should place extra emphasis on retaining customers and acting upon the valuable feedback they receive. Embracing customer ...

The more angles that you can look at your customers, the better. After all, if even they don't know why they do what they do, it’s unlikely you will either. Steve Jobs famously said that to be ...

Listening to your customer has always been a strategic imperative. With countless options just a click away, consumers are gravitating toward brands that make them feel cherished and involved.

A powerful tool in engineering product design as well as Information Technology is what is known as the Voice of Customer (VOC) assessment [5]. While there are many different tools associated with ...

Max Soloshchanskiy is a partner at Soloway Group, an investor and an advisor to technology startups and Fortune 500 companies. Creating a seamless customer experience (CX) is crucial for successful ...

Banks often struggle to get a unified voice of the customer across channels, including feedback from call centers, chatbot messages, social media and branches. Much of the data they collect is siloed ...