Learn how to set up and use Google Analytics 4 within your Google Sites. When you connect Google Analytics 4 to a Google Site, you obtain a steady stream of information about how visitors behave when ...

Google is a trademark of Google LLC. These flexible, on-demand certificates require about 10 hours a week and can be completed in less than six months. No prior ...

Data analytics is perhaps the least exclusive way to gain access to the disparate data-technologies career ecosystem. Other than the obvious lack of data science’s reliance on programming and ...

Getting your Trinity Audio player ready... Do you know who is visiting your business website and when? What about how your customers find your site and engage with your web pages? If you don’t have ...

Google has documented a native way to link Google Business Profile to Google Analytics. Once linked, local metrics like calls and direction requests appear in a new section of your reports. If you ...

The College of Business has established a two-year partnership with Coursera to offer six Google Professional Certificates. This gives us the opportunity to provide access to Google Professional ...