That’s the sound you hear when a business starts down the path of a wholesale website redesign. I’ve participated in my fair share of redesigns, and witnessed others. And the one thing I’ve learned ...

Website redesign … we sense a heavy toll on our heads as we think of all the reasons people jump to the conclusion of needing a redesign: “My CEO hates our site...” “I just don’t like my website ...

We’ve all been there (or at least most of us have). Your company’s massive new website project has just launched, and you’ve played a big role in getting it to this point. Now it’s time to relax and ...

Website redesigns often fail when teams treat them as a visual refresh instead of an opportunity to improve site performance, boost organic visibility, and increase revenue. Let me set the scene: Your ...

If you’ve been investing in SEO for some time and are considering a web redesign or re-platform project, consult with an SEO familiar with site migrations early on in your project. Just last year my ...

The website redesign: It is an all-consuming, oft-repeated, difficult-to-measure process that seems to be a requirement for any brand wanting to stay on top of their customer expectations and ...