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Google Ads has a new experiment feature for Performance Max campaigns that lets you A/B-test assets. This allows you to compare the performance of 2 different sets of assets within the same asset ...

Advertisers are spotting signs that Google is increasing the number of video assets allowed per Asset Group in Performance Max campaigns — from 5 videos to as many as 15. Why we care. Video is ...

The company has multiple orders from a major hyperscaler as it ramps up its AI processor spending. The electric vehicle capital spending market is expected to return to growth. Wall Street expects ...

French testing and certification laboratory Certisolis has released initial results from accelerated degradation testing conducted under its Optisol program, highlighting performance gaps TOPCon solar ...

Doing more with less: Practical AI moves for procurement teams in 2026 Procurement teams facing tighter budgets and higher expectations in 2026 can unlock real value from AI by focusing on practical, ...